utm_source=facebook
Track Facebook traffic to your website
utm_source=facebook Parameter Guide
Parameter: utm_source
Value: facebook
Platform: Facebook
Recommended Medium: social
Description: Traffic from Facebook organic posts or paid ads
Example URLs
https://example.com?utm_source=facebook&utm_medium=social&utm_campaign=spring_sale
https://example.com?utm_source=facebook&utm_medium=social&utm_campaign=brand_awareness